October

10

TrenData Launches with Stellar Quarterly Results

Company signs major clients, boasts impressive pipeline

Dallas, Texas, October 9, 2017 TrenData, global provider of cloud-based predictive analytics solutions, announces results for its first quarter after launch.  TrenData signed several new clients including leading North American manufacturer DuraServ and regional healthcare provider OrthoTexas.  The company also entered into a partnership with talent management provider TalentGuard to jointly market each other’s solutions.

TrenData also entered into an agreement to acquire Natural Language Interface technology from Kueri.  When fully integrated into the TrenData application, users will be able to use Google like queries to launch or create charts.  If the chart is not already built, but the data is available, then the chart will be created on the fly, as will the associated analytics.  Nothing in the industry will match this functionality.

In addition to new clients, a large number of organizations requested access to TrenData’s free trial offering, most of whom went live within a day or two.  Using a standard upload file, TUFF (TrenData Universal File Format), any organization can quickly import a data extract form their HRIS, Talent, or any other ERP system and have easy access to the 15 most requested human resource charts and analytics.

“We are very pleased with the response that the market has had to our solution,” co-founder and CEO Tom McKeown said. “Human resources and finance leaders need high quality people analytics.  But before TrenData, the cost and effort were too high for most organizations.”

In addition to providing advanced analytics through the TUFF, TrenData can provide direct integrations through it’s open platform to all leading HR and ERP solutions.  It can then also introduce the solution’s high powered artificial intelligence engine to generate predictive analytics based on clients’ past history, Big Data, and forecasted events.

More information at www.trendata.com. Call 1-800-684-9383 for a free demonstration.

About TrenData

TrenData is a cloud-based platform company providing people analytics to address critical business needs. Co-founders Tom McKeown and Mark Hamdan have over 30 years in the HR space. Hamdan was the founder of HRsmart and will chair the advisory board. McKeown was former general manager and executive vice president of sales and marketing at HRsmart. He will lead the company as co-founder and CEO.

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Media Contact:

Jonathan Webster

jwebster@trendata.com

August

11

TrenData Raises The Bar With Analytics Solution Powered By Artificial Intelligence And Natural Language Interface

Full Interview with SuperbCrew:

TrenData offers a cloud based, predictive analytics platform focused on optimizing workforce performance. Powered by a robust AI (Artificial Intelligence) engine and using a natural language interface, the company’s solution supplies corporate leadership with the insights they need to make better people and business decisions. It ties directly into HRIS, Talent Management, and other Big Data applications to provide not only the most relevant metrics and analytics, but also powerful modeling capabilities to show how actions today, can affect and change outcomes tomorrow.

Below is our interview with Tom McKeown, CEO and Co-founder of TrenData:

Tom_McKeown

Q: Could you explain the function and advantages of your cloud based, predictive analytics platform?

A: The TrenData solution bridges the gap between powerful functionality and ease of use. The user logs into a robust and intuitive dashboard of easy to understand people metrics. Items such as turnover, source of hire, average performance. Beneath each metric there are three options. The first drills down on that metric by department, location or some other subgroup. The second option trends the metric to analytics over a prescribed time period. The third continues the trend into the future to show where things would go if all remained unchanged. But also in this third option we provide modeling capabilities that show by changing one or more metrics such as pay or training, how you might affect the trend of another such as turnover. The simplicity is that you are never more than two clicks from the data you need.

TrenData_Interface

Q: What advantage does TrenData have over its competitors?

A: As mentioned in the preceding answer, our advantages are power and ease. The AI engine and our data scientists can generate algorithms from a company’s historical data to provide a comprehensive predictive approach that is unmatched in the industry.

Also, in addition to the two-click user interface, our solution is by far the easiest to implement. The platform is based on an open API approach for easy integration with other systems, but we have also introduced our TUFF (TrenData Universal File Format). The TUFF allows clients to take a quick extract from their HRIS or Payroll system and upload it into the TrenData solution in minutes. Gone are the multiple month implementations. Because of this capability we offer prospects a free 90 day trial where they can use their own data. So far most who have tried are up and going in a matter of days.

Q: Can you give me an example of your predictive modeling?

A: Sure. Imagine a scenario where you would like to understand why turnover in your organization is higher than you might think it should be. TrenData would first give you the ability to see that turnover rate over the past year, or several years, and then project it into the future if things keep going at the same rate. You could then model both the cost and impact of increasing compensation or changing the work rules, to say letting more people work from home. The system would check your history and see if these factors would cause turnover reduction. You could also parse the metric and see whether the turnover is among high or average performing workers. If a large enough percentage of the people you are shedding are high performers, then the investment might be worth it. If they aren’t high performers and rather people that aren’t up to par, you might want to keep that investment for some other purpose.

TrenData_Interface_Analytics

Q: Who is your ideal customer and why?

A: Our ideal clients are organizations that want to clearly understand the direction their business and workforce are heading, and to possess the intelligence to know what actions can improve the results. The ability to get quick results and not pay a fortune in implementation, consulting, and training are the things companies are begging for.

Q: What can we expect from TrenData in next six months?

A: The current product is already generating a lot of client activity for us, so over the next few months, I expect we will be spending more time at shows and talking to analysts.

Our solution will always be evolving, as the client needs and technology progress. Version 3 is scheduled for a January release. It will include more robust AI capabilities and really expanding the natural language interface features. We will also be extending the graphics capabilities and enhancing the user interface.

Q: Tell me more about your natural language interface, how does that work?

A: As you know, systems are getting much smarter. The Google like ability to simply type, in your own words, what you’re looking for will be standard in every competitive application in the next few years. The TrenData innovation is that the system will not only find the metric or analytic you are looking for, but build them if they don’t exist. Again, imagine you have a question about average salary in your organization, but you want something very specific such as average salary for accountants that can read Spanish. That metric might not already be built in the system, but the intelligence would be there to construct it from the simple query. Then I perceive not much further out we’ll be able to do the same thing with voice recognition.

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Media Contact:
Jonathan Webster
jwebster@trendata.com
972-998-2822

TrenData Announces the Hiring of Steve Parta as Vice President of Global Sales

Seasoned Sales Leader Joins Executive Team of Predictive Analytics Vendor to Drive Revenue Growth

Dallas, Texas, June 21, 2017 TrenData, provider of cloud-based predictive analytics solutions, announces the appointment of Steve Parta as vice president of global sales and business development.  Parta comes to TrenData with a strong background in sales leadership in the ERP and human capital software space.  In his role Parta will manage all of TrenData’s sales efforts and will be a member of the company’s executive team.

Parta has extensive background in both business development and customer engagement.  Most recently, Parta served as North American Sales Director at Deltek, where he was responsible for driving revenues of the company’s talent management solutions.

Prior to his tenure at Deltek, Parta held multiple leadership positions at HRsmart as head of channel sales, client implementations, and direct business development.  Parta started his career in technology as a project manager at Adaptive Imaging.

“We are excited to welcome Steve to TrenData,” co-founder and CEO Tom McKeown said. “His extensive background in cloud-based technology, leading sales, and managing client relationships, will be of critical value as we grow our company.”

More information at www.trendata.com. Call 1-800-684-9383 for a free demonstration.

About TrenData

TrenData is a cloud-based platform company providing people analytics to address critical business needs. Co-founders Tom McKeown and Mark Hamdan have over 30 years in the HR space. Hamdan was the founder of HRsmart and will chair the advisory board. McKeown was former general manager and executive vice president of sales and marketing at HRsmart. He will lead the company as co-founder and CEO.

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Media Contact:
Jonathan Webster
jwebster@trendata.com
972-998-2822

TrenData Launches Cloud-Based Predictive Analytics Platform Using Artificial Intelligence and Natural Language Interface

Solution Provides Corporate Leadership with Actionable People Insights Necessary to Increase Revenue and Reduce Costs

Dallas, Texas, June 7, 2017 TrenData has launched a cloud based, predictive analytics platform focused on optimizing workforce performance.  The solution supplies corporate leadership with the insights they need to make better people and business decisions.  The easy to install and use solution ties directly into HRIS, Talent Management, and other Big Data applications to provide management with a unified platform that will visualize actionable data.

Unlike most Enterprise Resource Planning (ERP) Software, TrenData can be up and running in a few days providing robust metrics, trended analytics, while boasting a powerful artificial intelligence engine that will build predictive algorithms and provide natural language interface capabilities.

Leaders will be able to operate from a more enlightened position when recruiting talent, managing performance, and implementing company work policies designed to build an engaged and productive workforce.  All of which can be tied to increased revenue and lower costs.

“Our unique approach with TrenData is to democratize high quality predictive people analytics,” co-founder and CEO Tom McKeown said.  He further states, “We provide a system that will be easy to implement, easy to use, and easy to understand.  Some clients may be live with a basic system in one day using the TrenData Universal File Format (TUFF).”

More information at www.trendata.com. Call 1-800-684-9383 for a free demonstration.

About TrenData

TrenData is a cloud-based platform company providing people analytics to address critical business needs. Co-founders Tom McKeown and Mark Hamdan have over 30 years in the HR space. Hamdan was the founder of HRsmart and will chair the advisory board. McKeown was former general manager and executive vice president of sales and marketing at HRsmart. He will lead the company as co-founder and CEO.

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Media Contact:
Jonathan Webster
jwebster@trendata.com
972-998-2822